It's the Design that Sells your Product / Service

Professional creativity, which has the natural balance of what needed in design, does take time to create. Without really knowing it consciously, the brain naturally picks up on beauty and aesthetic pleasing designs. Also the brain can instantly register when something is just quickly thrown together. It causes unconscious or subtle suspicion, skepticism and distrust. It's the design that sells, not the actual product nor service.

As strange as it is, the brain trusts beauty and distrusts anything which is not aligned with beauty and natural symmetry, which always takes time to find that perfect balance of not too much and not too little. Like nature, a repeating themed design but new and fresh with every creation. All snowflakes are similar but uniquely creative and different. All fingerprints are similar but very unique. That's the type of natural and effective balance that professional designers look for. An overall theme that repeats but never duplicating.

The problem is that very few take the time to create designs that are magically aesthetic pleasing in such a way that the brain releases subtle emotional reactions which have small effects on serotonin levels. Most people are so used to seeing bad designs in human systems that they prefer bad design but I cannot ethically work that way. I am too passionate about this work.

Most designers let the client decide how the design will be based on what the client prefers to see but I am different in that way since I can see clearly the solution to any design project (essentially it's all design). All I need to know is what the client is looking to accomplish and I can discover the balanced solution that will have the most successful impact based on what is needed. Tell me the problem and I will find the most effective design solution. The design offered is the exact solution that is needed for the project at hand.